Metaverse

New digital 3D environments

We explain

Metaverse: Short-lived hype or must-have?

Play along or wait, and see? When it comes to the metaverse, this is one of the crucial questions that many of our clients are concerned about. For us experts, it’s important to play with the metaverse topic and sift through the hype behind it. We want to explain: What is the metaverse? What do you need for it? Do our clients need to get into the metaverse? And if so, what is the roadmap to get there?

Whitepaper Metaverse – New potential, new use cases and why it’s worth getting started now

In this white paper, you can find out what the Metaverse is and which use cases are suitable for innovative companies.

Download now

We have long recognized the trend

Well prepared

Why are we dealing with this topic? At MaibornWolff, we combine the different disciplines it takes to build an immersive experience like the metaverse: From experts in 3D design, creating complete VR worlds and designing interactions, to cloud specialists and experts in AI.
We are able to integrate a metaverse experience into an existing system or build a metaverse ourselves away from third-party vendors.

An opportunity for perfectly designed 3D experience worlds

What is the Metaverse?

There is no ONE metaverse. There are a number of companies offering experiences where people can enter such experiential worlds via their browser, cell phone or VR goggles. However, the metaverse as an official entity does not exist. For us at MaibornWolff, the metaverse is an opportunity to make new digital 3D experiences even better.

An opportunity for perfectly designed 3D experience worlds

What is the Metaverse?

Easy entry via app or browser

The way into the Metaverse

It is already possible to immerse yourself in the 3D world with an app. You don’t even have to have VR goggles. Clients who don’t want to take a full risk right away can start with an app today and test whether their own users are even interested in a 3D experience. This can be done very easily in the existing client environment with an app or browser and is in many cases the recommended entry into “the Metaverse”

We start with three building blocks:

Information

We deliver information: What’s out there? What platforms are there? What does the tech stack look like?

Understanding

We create understanding: What is the point of it all? What opportunities does the metaverse provide for our clients and for their end users? Where are the limits today and what is still vision?

Meaning

We ask the question of meaning: Is there a meaningful use case or business case? Do you want to build a community or attract new clients? Which device is the right one? VR glasses, app or maybe something else entirely?

Our workshop format helps with decision-making

Envisioning workshop

We have developed our own format to help our customers decide whether and how they want to “enter the metaverse”: the Metaverse Envisioning Workshop.
Here we advise you from the very first step, for example through hands-on sessions with various devices.

Step 1

Free preliminary talk

Do you have questions about a potential use case or want to know more about possible first steps into the metaverse? We offer you an initial free preliminary discussion with one of our MaibornWolff Metaverse experts. The meeting lasts about half an hour. At the end, you decide whether you want to continue with our Envisioning Workshop.

Step 2

Metaverse Envisioning-Workshop

To get started with the Metaverse, you need to thoroughly analyse the initial situation in your company. Among other things, we look at the following questions: What technological prerequisites do you already have? What is your greatest need for action? What visions and goals do you have for your use case? What is the maximum cost of such an integration and how should it be profitable?

We clarify all of this in the Envisioning Workshop. It starts with a concrete use case idea that you either already have or that we find together with you. We evaluate this idea and analyse how it fits in with your environment, your user journey and your processes. Based on this validation, we define your prototype with an initial feature set.

At the end of the workshop, you will have a clear understanding of which technologies you can use for your use case, which roadmap we recommend, an estimate of the effort required for your prototype and the subsequent steps as well as a validation of the benefits of your planned prototype.

The envisioning workshop lasts between half a day and two days – depending on how familiar you are with the topic and how mature your use case is.