IT for people
We make people more effective through IT. Methods, technologies, processes — to us, they're just tools. Different means to the same end.
"Culture eats strategy for breakfast" (Peter Drucker)
Developing IT for people means understanding what makes them tick, earning their buy-in, and making content that is clear, visible, and tangible.
Mindset trumps method
Tools and methods such as gamification and big picture help us to motivate individuals. But more important is the mindset behind these approaches: we focus on what people need.
An integrative approach
To master the digital transformation, you must draw upon a broad base of knowledge. First and foremost, you must win people's trust — because their actions will determine whether or not you succeed.